Background

WHAT DO WE OFFER?

One team to run your outbound

Strategy & Targeting

We help define the ICP, segment your market, and decide what to test first.

Strategy & Targeting

We help define the ICP, segment your market, and decide what to test first.

Strategy & Targeting

We help define the ICP, segment your market, and decide what to test first.

Infrastructure & Deliverability

We build the sending infrastructure so your campaigns land and stay landing.

Infrastructure & Deliverability

We build the sending infrastructure so your campaigns land and stay landing.

Infrastructure & Deliverability

We build the sending infrastructure so your campaigns land and stay landing.

Messaging & Optimization

We test angles fast, find winners, and scale coverage on a steady cadence.

Messaging & Optimization

We test angles fast, find winners, and scale coverage on a steady cadence.

Messaging & Optimization

We test angles fast, find winners, and scale coverage on a steady cadence.

WHAT'S INCLUDED:

Unlimited cold email sending

Enterprise cold email infrastructure setup and maintenance

Lead list sourcing and enrichment

Lead list segmentation

Copywriting

CRM integration: Route interested leads to your team

WHAT'S INCLUDED:

Unlimited cold email sending

Enterprise cold email infrastructure setup and maintenance

Lead list sourcing and enrichment

Lead list segmentation

Copywriting

CRM integration: Route interested leads to your team

WHAT'S INCLUDED:

Unlimited cold email sending

Enterprise cold email infrastructure setup and maintenance

Lead list sourcing and enrichment

Lead list segmentation

Copywriting

CRM integration: Route interested leads to your team

client results

More lead flow.
More distribution.
More results.

“You guys continuously crush it.”

Lena R.

TechNova

“It feels like we hired another SDR—one that never gets tired, never misses a detail, and works 24/7 to keep us on track.”

Customer Headshot

Martin King

Dream & CO

“You guys continuously crush it.”

Lena R.

TechNova

“It feels like we hired another SDR—one that never gets tired, never misses a detail, and works 24/7 to keep us on track.”

Customer Headshot

Martin King

Dream & CO

“You guys continuously crush it.”

Lena R.

TechNova

“It feels like we hired another SDR—one that never gets tired, never misses a detail, and works 24/7 to keep us on track.”

Customer Headshot

Martin King

Dream & CO

"The whole process was very easy for me, and I barely had to lift a finger. You were there from beginning to end, ensuring not just completion but real results."

Karen Y.

Astute Advisors

"The first time you showed me that big sheet of all the campaign stats... I'm like, this dude is a psycho. He's doing something crazy."

Customer Headshot

Keaton Schneider

Simplified Alerts

"The whole process was very easy for me, and I barely had to lift a finger. You were there from beginning to end, ensuring not just completion but real results."

Karen Y.

Astute Advisors

"The first time you showed me that big sheet of all the campaign stats... I'm like, this dude is a psycho. He's doing something crazy."

Customer Headshot

Keaton Schneider

Simplified Alerts

"The whole process was very easy for me, and I barely had to lift a finger. You were there from beginning to end, ensuring not just completion but real results."

Karen Y.

Astute Advisors

"The first time you showed me that big sheet of all the campaign stats... I'm like, this dude is a psycho. He's doing something crazy."

Customer Headshot

Keaton Schneider

Simplified Alerts

Background

HOW DO WE WORK?

We handle everything so you can focus on what you do best.

01. Build your market list

We find every company that fits your ICP—not a sample, your entire market.

01. Build your market list

We find every company that fits your ICP—not a sample, your entire market.

01. Build your market list

We find every company that fits your ICP—not a sample, your entire market.

02. Make emails land

We set up domains + SPF/DKIM/DMARC so your messages reach inboxes, not spam.

02. Make emails land

We set up domains + SPF/DKIM/DMARC so your messages reach inboxes, not spam.

02. Make emails land

We set up domains + SPF/DKIM/DMARC so your messages reach inboxes, not spam.

03. Find what works

We test dozens of messages and keep the winner.

03. Find what works

We test dozens of messages and keep the winner.

03. Find what works

We test dozens of messages and keep the winner.

04. Replies into profit

We run the winning message across your full market every 30–60 days.

04. Replies into profit

We run the winning message across your full market every 30–60 days.

04. Replies into profit

We run the winning message across your full market every 30–60 days.

Background
Background

WHO IT'S FOR

Who it's for

BEST FOR:

SaaS, AI, B2B services

Large market (100k+ prospects)

High LTV ($15k+)

Proven offer + sales team

BEST FOR:

SaaS, AI, B2B services

Large market (100k+ prospects)

High LTV ($15k+)

Proven offer + sales team

BEST FOR:

SaaS, AI, B2B services

Large market (100k+ prospects)

High LTV ($15k+)

Proven offer + sales team

NOT FOR:

Small market (<15k prospects)

Low LTV (<$1k)

No sales follow-up or closing process

Pre-PMF / still validating offer

NOT FOR:

Small market (<15k prospects)

Low LTV (<$1k)

No sales follow-up or closing process

Pre-PMF / still validating offer

NOT FOR:

Small market (<15k prospects)

Low LTV (<$1k)

No sales follow-up or closing process

Pre-PMF / still validating offer

ABOUT THE FOUNDER

Dawson Young

Dawson Young is the operator and strategist behind Sales Lever. While most teams obsess over activity and vanity metrics, Dawson obsesses over two things: revenue and profitability.

He’s spent his career in B2B sales, learning the work firsthand — from early prospecting through to closed deals and team leadership.

For the past four years, Dawson has worked behind the scenes with 7- and 8-figure founders to build outbound systems that create real sales conversations. He’s an avid fan of a simple lifestyle. An enjoyer of training mixed martial arts, a devoted Christian, and a lover of books.

Dawson Young is the operator and strategist behind Sales Lever. While most teams obsess over activity and vanity metrics, Dawson obsesses over two things: revenue and profitability.

He’s spent his career in B2B sales, learning the work firsthand — from early prospecting through to closed deals and team leadership.

For the past four years, Dawson has worked behind the scenes with 7- and 8-figure founders to build outbound systems that support real sales conversations. He’s an avid fan of a simple lifestyle. An enjoyer of training mixed martial arts, a devoted Christian, and a lover of books.

Dawson Young is the operator and strategist behind Sales Lever. While most teams obsess over activity and vanity metrics, Dawson obsesses over two things: revenue and profitability.

He’s spent his career in B2B sales, learning the work firsthand — from early prospecting through to closed deals and team leadership.

For the past four years, Dawson has worked behind the scenes with 7- and 8-figure founders to build outbound systems that support real sales conversations. He’s an avid fan of a simple lifestyle. An enjoyer of training mixed martial arts, a devoted Christian, and a lover of books.

Background
Background